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BUSINESS EDITORIAL - Marketing
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Currently showing items 1 to 3 of 3
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COVER STORY: Brand on the Brain
6/25/2009 2:05:43 PM
Every collision repair facility owner has a similar story to tell of the friend or relative who got in a wreck and went not to his or her shop but to a competing shop. Chances are that the friend or relative simply forgot w...
5 Marketing Ideas to Heat Up Your Business
8/5/2008
Most collision repair facility owners would admit they just don’t market their shops enough. Some say they just don’t have any spare time to come up with a plan. Others would admit to laziness over the years fro...
RIP, Yellow Pages
8/5/2008
It’s official: the Yellow Pages is dead. Hopefully you didn’t hear it here first. Hopefully you heard the death knell a long time ago and decided the Internet was the way to promote your brand.
The Yellow Pag...
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